Colours@Large

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By not assigning names to the colors we want to expand the definition of what a color can be, and the various shades they can create by mixing them,”

The names we assign to colors are restrictive and only serve to impede our minds. The water that comes out of a faucet isn’t “blue.” Leaves on the trees can be “green” but they can be so much more. In Japan there’s even the absurd hada-iro (skin color), a peachy color that’s so wrong I’m not even going to begin. But now a young designer duo wants to change the way kids learn about color. They’ve created a set of “Nameless Paints” whose colors are simply identified by just that – their color.

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